Discovery Questionnaire For Online Course Development ΔIntroductionThis questionnaire is designed to help us align strategically and capture all relevant information needed to convert your training programs into impactful online courses. Please answer as clearly and completely as possible. Some questions are optional but helpful. Your responses will serve as the foundation for building your course creation roadmap.Section 1: Business Goals & VisionWhat are the top 3 reasons you're converting your trainings into online courses? Scale revenueReach new markets/audiencesReduce delivery and operational timeBuild industry authority or thought leadershipCreate lead generation or onboarding toolsDeliver value to past or existing clientsOtherPlease specify the reason What would success look like 12 months from now for this online course project? Do you have long-term plans to offer any of the following? One-time paid courses Certification programs Membership or subscription models Corporate licenses or enterprise training White-label courses for partners OtherWhat else do you plan to offer? Are there specific goals you're targeting in the areas of revenue, audience size, client outcomes? Section 2: Audience InsightsWho are your current training participants? Are your courses aimed at individual professionals or corporate teams? Individual professionals Corporate teams Both OtherWho are your courses aimed at? What are the top 3 problems participants are trying to solve through your training? Section 3: Training Content & ResourcesPlease list all current training programs or workshops you offer Which programs have had the most demand, positive feedback, and measurable impact? What materials already exist for these programs? PowerPoint slides Handouts/workbooks Video recordings Case studies or exercises Assessments Participant feedback/reviews OtherPlease specify other existing materials. Are there any materials you’d prefer to reuse or adapt for the online version? Section 4: Course Design & Delivery PreferencesWhat type of learning experience are you envisioning? Fully self-paced Hybrid with live elements Certification-based Cohort-based with start/end dates Community-driven (with forums or groups) Micro-learning (short lessons) OtherDescribe your envisioned learning experience What formats do you prefer for delivery? Slide + voiceover videos Talking head videos (Speaking directly to camera) Screen recordings Downloadable templates Interactive quizzes Workbooks & worksheets Live sessions or Q&A OtherTell us your other preferred format(s) Which of the following course structures would you prefer? Comprehensive, all-in-one programs Short, focused mini-courses A mix of bothWould you like to offer any of the following? Bundles or course packages Membership program Certification Gamification (e.g., progress tracking, badges) Discussion forums or communitiesSection 5: Tech, Team & Delivery CapacityHave you used any course platforms before? Yes NoPlease tell us the course platforms you have used Which of the following do you currently have access to? A video editor or editing software A designer (for slides, branding, etc.) Someone to help manage the project A team for customer support None of the aboveWho will be involved in this project from your team and what roles will they play? Are there any tools, systems, or tech you already use that we should integrate with (e.g., CRM, email tools, LMS, etc.)? Section 6: Priorities & TimelinePlease rank the following in order of importance (1 = most important, 5 = least important): Speed of execution Course quality & learner experience Revenue generation Branding & positioning Flexibility & long-term scalability List the aforementioned factors in order of importance. What is your ideal timeline for launching your first online course? Within 4 weeks Within 6–8 weeks 2–3 months LongerAre there any known constraints we should be aware of? Budget Timeline Team capacity Legal or compliance OtherWhat are the other known constraints? Any additional context or comments you would like to share? Submit
